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Vinay Karanam

Senior Executive - Market Research Operations • Visakhapatnam • v**************@gmail.com • 799****055 • linkedin.com/••••• • drivetube.ai/•••••

Professional Summary

Senior Executive with 4+ years of experience in market research operations and digital project delivery, skilled in requirements gathering, KPI tracking, dashboard development (Power BI), Excel-based analysis, and stakeholder communication. Experienced in translating qualitative and quantitative data into actionable consumer insights and operational improvements while supporting product, insights, and operations teams.

Technical Skills

Databases: SQL
Data and Analytics: Data analysis,Quantitative research,Qualitative research,Consumer insights,KPI definition and tracking,Data validation,Power BI
Tools and Methodologies: Dashboard design,Power Query,DAX,Report automation,Real-time monitoring and logs,Microsoft Excel,Monitoring & reporting,Documentation and SOPs
Business & Project Skills: Requirements gathering,Business analysis,Project scoping and coordination,Stakeholder communication,Process improvement,Root cause analysis,Agile ways of working

Work Experience

Kantar GDC
Hyderabad
Senior Executive
11/2021 – 07/2026
Worked within a global market-research and insights organization supporting insights, product, and operations teams to deliver consumer and operational analytics for research programs.
Tech Stack: Power BI, Microsoft Excel, SQL, Real-time monitoring logs
  • Gathered and documented business and analytical requirements from clients and internal stakeholders across multiple concurrent market-research projects, translating needs into dashboard and reporting specifications using Power BI and Excel.
  • Designed, developed, and maintained Power BI dashboards and Excel reports to track KPIs (quality, productivity, cost) across project timelines, enabling stakeholders to monitor program health and make data-driven decisions.
  • Analyzed operational and research datasets using SQL and Excel to validate consumer insights, ensure data integrity, and perform root-cause analysis for quality and productivity issues.
  • Built and maintained real-time monitoring logs and bi-hourly operational reports to increase visibility into live project status and support proactive mitigation of risks and delays.
  • Tracked project milestones and coordinated cross-functional teams to manage escalations and ensure timely delivery of insights and research outputs.
  • Prepared and presented regular status updates, briefings, and post-project reviews to product, insights, and operations teams; recommended process improvements and updated SOPs based on analysis.
Beta monks
Visakhapatnam
Software Operation Intern
09/2021 – 11/2021
Supported software operations and service delivery for a technology/services environment, focusing on operations support, issue tracking, and reporting.
Tech Stack: Microsoft Excel, Issue tracking tools, Operational reporting
  • Provided day-to-day operations support including issue tracking and incident coordination to maintain continuity of software services.
  • Prepared and maintained daily status and operational reports to inform stakeholders of progress, bottlenecks, and SLA adherence.
  • Coordinated with development and QA teams to prioritize fixes and align release activities with delivery timelines.
  • Conducted post-project follow-ups and client communication to confirm satisfaction and gather feedback for continuous improvement.
  • Assisted in streamlining operational processes and documenting procedures to speed up issue resolution and knowledge transfer.
  • Maintained service logs and handover documentation to support consistent operational continuity and transparent communication.

Education

Vignan University
Master of Computer Applications • Guntur, Andhra Pradesh • 06/2023 – 07/2025
Aditya Degree College
Bachelor of Science in Computer Science • Visakhapatnam, Andhra Pradesh • 06/2018 – 05/2021

Certifications

Getting Started with Power BI — LinkedIn Learning
Data Analytics using Power BI — Techtip24

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